In Focus 15 Oct, 2025

Pampa at London Design Festival

We were honoured to take part in “Soft Worlds, Sharp Edges”, an evolving installation by Studio Charlotte Taylor, curated by the gallery Tiwa as part of A Softer World during London Design Festival 2025.

Our Classica Rug was featured alongside works by 37 female designers, within a reimagined domestic setting that explored the home as a space of care, complexity and quiet resistance. Soft yet structured, the Classica rug gently grounded the space, its earthy camel palette and tactile surface offering warmth and calm within Charlotte Taylor’s minimalist, modern vision. In a setting where every object carried meaning, the rug’s understated presence helped to soften architectural edges and invite a slower, more reflective experience of the space. We’re proud to see our work contributing to a conversation where design becomes a medium for presence, intimacy and subtle subversion. Thank you to all involved — and to those who visited and experienced the space in person.

Photos courtesy of Charlotte Taylor and Ollie Tomlinson

Shop the Classica Rugs here

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